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Cacerolazo 2001 - Una mirada inicial a los media (Spanish Edition), by Claudio Ariel Clarenc
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El propósito de este trabajo es demostrar el grado de influencia de los medios en la denominada opinión pública, mediante la recolección empírica de las portadas de los tres principales diarios de la Argentina durante el período comprendido entre el 15 y el 21 de diciembre de 2001 y del análisis acotado del rol de estos medios y de la opinión pública durante la presidencia de Fernando De La Rúa. Para ello, se toma como punto de partida a la semiótica y la conformación del signo, la significación y la producción de sentido. Luego ubicamos el mensaje y el medio como unidades primarias de análisis y los efectos de los media en relación con la denominada "opinión pública". Construiremos entonces una línea temática que va desde las ideas de Marshall Mc Luhan sobre los media, pasando por el pensamiento marxista, la retórica y la espiral del silencio, hasta la concepción de la hipótesis de la agenda setting y su respectivo análisis.
- Published on: 2011-05-28
- Released on: 2011-05-28
- Original language: Spanish
- Dimensions: 8.26" h x .14" w x 5.83" l,
- Binding: Paperback
- 60 pages
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